Tech companies often use pitch decks to raise capital. They use a problem-solution model to show the potential of the business and attract investors. The next slide of the pitch deck shows the solution to that problem. The solution should explain how the company is going to improve everyone’s lives. The slogan of Silicon Valley is “better, faster, cheaper.”
A good pitch deck should not talk about technical details, and should focus on the pain point and potential solution. A strong marketing team can make a great pitch deck. Don’t forget to show your team on a slide. Creating a team slide in the pitch deck can be time-consuming, but it will help you stand out and attract investors. Make sure to follow the “10-20-30 rule” when creating your pitch deck.
A great pitch deck should focus on grabbing the audience’s attention. It doesn’t need to be an in-depth guide to the business; it should be compelling enough to generate interest. A good way to do that is to tell stories about the customers. Tell stories about their problems and how they have been helped by the product. The more stories you can tell, the more interest you’ll generate.
You can use other pitch decks to make your own pitch deck. Don’t copy the style of other companies, but try to learn what makes them tick. VCs and angel investors alike will tell you that two companies with similar pitch decks are quite different. It’s important to make sure you have a plan before you start creating your pitch deck. So what should you include in your pitch deck?